Why have a presence on social media as a tax advisor at all?
Social media is the cheapest form of marketing and if you're not using it, you're missing out. First and foremost, potential new customers. Nowhere else do businesses have the opportunity to reach so many people from your target audience at once at such a low cost. So why miss out on this powerful tool? A good social media presence can build trust and a connection to your firm in advance, which will both generate more clients and keep existing clients loyal to you and your firm. You have the possibility to draw attention to yourself and your law firm through good content for free or to place ads for little money and thus increase your reach many times over.
The problem of many tax consultants
However, many accountants have the problem that they do not want to hire extra staff to cover this area. That's understandable, and with Mate, it's not even necessary. Of course, you want the content on your social media presence to be high quality and present your firm in the best possible way. To make this possible without adding new staff, we've developed software that addresses this very issue, making it truly possible for any of your staff to create completely consistent content in the look and feel of your brand. You have the ability to preview and approve all posts or pass through feedback with appropriate changes before the post is published, allowing each and every one of your already employed staff to create professional content that perfectly represents your law firm.
How Mate helps you solve your problems
With Mate, you get a software and workspace that's customized for your business. You send us your design templates, your logos, fonts, colors and images, and we create a workspace for you with templates created especially for you, with which everyone in your company can create professional social media content that is 100% reflected in the corporate design of your brand. You also have the ability to review and approve the posts your employees create before publishing, or communicate feedback and change requests from any location worldwide. With our Mate's Favourites templates, you can expect 8 templates that really cover every use case for your company and that are fully customized to your law firm and your corporate identity.
Included in your Mate's Favourites are:
Headline Template
The perfect template for a great headline! Present news, facts or knowledge to your followers and post an emotionalizing post with a complementary photo.
Headline Template with Multi Slide
Summarize the latest tax news in an easy-to-read overview. In this way, you offer current and potential clients great added value by keeping them up to date and informed about all changes etc. at a glance when they visit your profile.
Quote Template
Share quotes or facts about yourself and your firm to be more accessible to potential clients and reveal details about all tax advisors. Since you work very closely with clients as a tax advisor, trust is probably the most important component of this collaboration.
Big Numbers Template
How many partners do you have? How long has the Chancellor been in existence? You can also grab the attention of potential readers very well with big numbers like in this example. Just try your hand here and see what formats resonate best with your audience.
Hiring Template
New job offers available? Present the latest jobs directly to your target audience and reach new talent. This template is enhanced with a direct call-to-action at the end, so your target audience knows directly where to find more information about the job.
Branded Image Template
A picture is worth a thousand words! The perfect template to bring an image into your corporate look.
Listen Template
The list template offers you the possibility to display deeper content of your followers easily. Inform them about your company and its projects.
Event Template
Do you have events to announce, where your potential applicants or clients can get to know you? Then you can announce this clearly and invitingly with our event template. For example, share tax webinars that are offered or similar and reach a large mass of interested parties.
As you can see, you are best equipped with our Mate Favourites and can really cover every use case of your law firm with these templates.
Each template also represents some use cases that are not always immediately obvious. Our templates are versatile and there are no limits to your creativity! Use headline templates for memes, quote templates to share Google reviews or the hiring template to announce a new location. You can be completely free and creative with all your templates. So with our Mate's Favourites you get 8 templates for endless use cases and none of our customers have reached their limits yet.
Book your free demo call now and see Mate and our Mate's Favourites for yourself.
